Enhancing Pharmaceutical Safety: India's Move Towards Anti-Counterfeit Measures with TIJ Printing
August 01, 2023

Enhancing Pharmaceutical Safety: India's Move Towards Anti-Counterfeit Measures with TIJ Printing

In a significant step towards safeguarding public health, India's amended Drug Rules 2022 are set to revolutionize the pharmaceutical industry.  

From August 1st, 2023, more than 300 types of medicines produced or retailed in India will be required to bear a web-linked dynamic QR code or barcode, primarily on their primary packaging. This ambitious move aims to combat the pervasive issue of counterfeiting, which has long plagued the nation's pharmaceutical sector.

Fighting Back Against Counterfeiting: A $60 Billion Industry's Challenge

Counterfeit drugs pose a grave threat to patients and consumers, eroding trust in healthcare systems and leading to dire consequences. As the Indian pharmaceutical industry continues to grow, the need for robust anti-counterfeit measures becomes more evident. This industry, valued at a staggering $60 billion, must take resolute steps to ensure the authenticity and safety of medicines available domestically.

The Power of Web-Linked QR Codes and Barcodes
Under the new Drugs Rules, pharmaceutical companies must incorporate a dynamic QR code or barcode on the primary packaging label or secondary package label, containing eight sets of crucial data for each medicine's lowest sellable unit. 
These Quick Response code that store data or readable information on its label at each level packaging,  will be instrumental in facilitating authentication and verifying the legitimacy of medicines throughout their supply chain via software application to facilitate tracking and tracing.

The minimum required information encoded within the barcode or QR code is comprehensive, ensuring complete transparency and traceability:

🔹 Unique Product Identification Code: Each drug will have a distinct identity, aiding in swift and accurate identification.
🔹 Proper and Generic Drug Names: Providing both proper and generic names guarantees clarity and avoids confusion.
🔹 Brand Name of the Drug: Ensuring that consumers receive the exact product they trust and rely on.
🔹 Manufacturer's Name and Address: Enabling easy verification of the drug's origin and source.
🔹 Batch Number: Assisting in quality control and product recalls if necessary.
🔹 Date of Manufacturing: Enhancing traceability and allowing for the monitoring of product shelf life.
🔹 Date of Expiry: Safeguarding consumers against expired medicines and potential health risks.
🔹 Manufacturing License Number: Validating the manufacturer's authorization and compliance with regulations.
 

 


Leading the Way: TIJ Printing Technology in the Coding & Marking Industry

Thermal Inkjet (TIJ) technology has emerged as the undisputed choice within the coding & marking industry, redefining the landscape of pharmaceutical packaging. Renowned for its exceptional print quality, impressive speed, and minimal maintenance requirements, TIJ printing empowers the coding & marking industry with unparalleled reliability and efficiency.
 

Embrace the Future: R-Series TIJ Printers

In support of the pharmaceutical and coding & marking industries' collective mission, we proudly present our cutting-edge R-series of TIJ printers. Whether you are looking for a compact R10 to the versatile dual printhead R20, our TIJ printers are manufactured to meet the industry's unique demands for high quality printing.  With these printers, encoding web-linked dynamic QR codes and barcodes onto medicines will be seamless and efficient. 
More information about our TIJ printers can be found here


 


The Future of Pharmaceutical Safety

As India sets forth to implement these groundbreaking measures, the entire pharmaceutical industry is poised for transformation. 
Embracing web-linked dynamic QR codes and barcodes is a monumental step towards ensuring the well-being of millions of Indian consumers and establishing a stronghold against counterfeit drugs.

At RYNAN Technologies, we are committed to supporting the pharmaceutical sector's journey towards enhanced safety and authenticity. 
With our R-series TIJ printers, we stand ready to empower the industry with innovative printing solutions and contribute to a safer and healthier future.

Join the movement towards a safer pharmaceutical landscape. 
Reach out to us to explore how our TIJ printers can bolster your compliance efforts.

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pharmaceuticalcounterfeitindia